Bachelor of Arts in Marketing
Course Description
The Global College Malta BA in Marketing program will expose you to the realities of the managerial experience in both the public and private sectors. You will combine your studies of management with a specialist focus on marketing management, digital and social media marketing and marketing intelligence.
DURATION |
3 years |
AWARDING BODIES |
The Global College Malta |
ECTS |
180 |
Entry Criteria
GCE A/L 2 simple passes, C pass for O/L English, any relevant qualification, which can be approved by GCM Academic Department.
| Module Code | ||
| BAB-M01 | Principles of Business Management | |
| BAB-M02 | Fundamentals of Management Accounting and Finance | |
| BAB-M03 | Human Resources Management | |
| BAB-M04 | Strategic Management | |
| BAB-M09 | Consumer Behavior | |
| BAB-M10 | Marketing Analysis | |
| BAB-M11 | Digital Marketing | |
| BAB-M19 | Research Methods | |
| BAB-M26 | International Marketing Management | |
| BAB-M27 | Services and Relationship Marketing | |
| BAB-M33 | Major Project – Marketing |
Course Info
- Duration: 3 years
- Prerequisites: No
